Optimising for voice search: SEO for conversational searchers, top tips...

Optimising for voice search: SEO for conversational searchers, top tips...

There are a few things you can specifically do to optimise for voice search.
In general the work you do on this element will help your site generally, voice search or not.

Here are my top tips:

1. Optimise for conversational keywords

Write question-and-answer pages (FAQs) or write individual blog posts answering customer questions.( my inbox is a great source of inspiration)
Add questions to product pages.
Use Answer the Public (free), Question Samurai (signup required) and StoryBase (paid) to find popular questions around your industry or business.

2. Optimise for local queries

Claim your Google My Business listing, if you haven't already done so
Add “near me” phrasing to your pages.
Write descriptions to show up in the local knowledge panel.

3. Try to get your site a featured snippet

This is the section that appears highlighted in the block of texts in Google search results
Use structured data.

4. Make your content mobile-friendly

Improve your site speed for mobile.
Use Google’s mobile-friendly testing tools: such as pagespeed insights etc

5. Make sure your site secure is secure.

https://www.cosmos.ie as opposed to http://www.cosmos.ie
Next month, Google will mark non-HTTPS sites as non-secure in Chrome browsers.
HTTPS warning in Chrome 68

6. Make your answers short and concise

7. Make your domain authoritative

8. Share your content on social media frequently​
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​So if you require help with social media marketing and SEO www.cosmos.ie
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