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7. The Law of Value for online marketing
If you spend all your god given hours in social media marketing directly promoting your products and services, people will stop listening. You must add value to the virtual conversation. Focus less on selling in your social media management and more on creating amazing content and developing relationships with online social media managers & innovators. In time, those people will become a powerful catalyst for word-of-mouth marketing for your business: a real social media marketing strategy.
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